Media Ads
Reach people at the source.
Reach audiences across content published by verified people and organizations. Target by topic and location, secure high share of voice and build campaigns around the audiences that matter to your brand.
Build a campaign Become a Founding Partner
Campaigns available from $5,000 per month
WHY MEDIA ADS
Advertising works better when context is clear.
Context
Reach people while they are engaging with topics relevant to your business.
Location
Run nationally, focus on a region or city, or extend globally.
Identity
Media.com is built around verified publishers and identifiable advertisers.
Share of voice
Early advertisers can secure a meaningful share of eligible inventory within selected audiences and markets.
TARGETING
Target what matters.
Media Ads targets the content someone is engaging with and the market they are in, rather than following them around the internet.
Topics
What someone is reading or watching right now.
- Business
- Technology & AI
- Finance
- Investing
- Property
- Health & Wellness
- Science
- Sport
- Travel
- Media & Culture
- Law & Public Affairs
- Lifestyle
Markets
Where they are, from country down to major city.
- United States
- United States — Northeast
- United States — West
- United States — South
- United States — Midwest
- New York
- San Francisco Bay Area
- Los Angeles
- Chicago
- Canada
- United Kingdom
- Australia
- Global
Targeting is available at country, region and major city level, subject to available inventory.
REACH
Start precise. Expand intelligently.
Define the audience you most want to reach, then approve broader delivery options if additional reach is required.
Media.com never broadens targeting beyond what you have approved.
Primary target
United States
Technology & AI
Optional expansion
- Related business content
- All United States Media.com content
- Global Technology & AI
FREQUENCY
Be seen more often.
Media Ads structures campaigns around share of eligible inventory. Rather than competing for a fraction of an enormous network, a brand can hold a strong and sustained presence across the topics and markets it cares about.
Technology & AI — United States
- High share of voice
- 30-day campaign
- Multiple Media.com placements
Share of voice targets are defined in each campaign agreement.
FOUNDING ADVERTISERS
Get in early.
Media.com is opening selected Founding Advertising Partner opportunities as the network grows. Founding partners can secure prominent placements, high share of voice and early access to new Media Ads formats and targeting capabilities.
Category Partner
Sustained presence across a topic. For example, Technology & AI.
Market Partner
Sustained presence across a market. For example, the United States.
Category and Market Partner
A topic within a market. For example, Technology & AI in the United States.
Platform Partner
Broader presence across Media.com.
Advertising partnerships from $5,000/month
Multi-market and platform partnerships are priced individually.
A limited number of Founding Partner arrangements are available within selected categories and markets.
AD FORMATS
Formats.
Sponsored Feed
Native-style placements within Media.com feeds, using the publication design language and always labelled Sponsored.
Display
Restrained placements across Articles, Videos, profiles, Discover and search.
Category Sponsorship
Sustained presence across a topic, with share of voice defined in the campaign.
Market Sponsorship
Sustained presence across a country or region, across qualifying inventory.
Video Expanding
Video placements are being introduced progressively as the format is supported end to end.
ADVERTISER TRANSPARENCY
Know who is advertising.
Media.com is built around identifiable sources, and Media Ads applies the same principle to advertising. Advertisers may be required to establish their organization through VERIFIED before campaigns go live.
Verification confirms the identity behind an advertiser. It is not an endorsement of the advertiser, its products or any claim made in an advertisement.
Sponsored
Acme Technologies
Build smarter infrastructure for modern businesses.
BRAND SAFETY
Advertise around original publishing.
Media.com is designed around original work from verified people and organizations. Media Ads gives brands the opportunity to appear alongside Articles, Videos, Posts and other publishing environments where the identity of the source is clearer.
-
Article Long-form writing from a verified publisher. -
Video Long-form video with source information attached. -
Profile A verified publisher’s own destination.
Illustrative examples of Media.com publishing surfaces.
What advertising cannot buy
- VERIFIED status
- Source status
- Official Statement designation
- Higher organic ranking or favourable search results
- Editorial recommendation
Every paid placement is labelled Sponsored. Paid promotion and organic publishing stay separate, without exception.
PRIVACY
Advertising with privacy in mind.
Media Ads is designed to prioritise relevant context and location rather than relying on extensive behavioural profiling. Campaigns are built around what someone is reading and where they are, not a history assembled about them.
GETTING STARTED
How it works.
- 1 Tell us who matters Choose the markets, topics and campaign goals relevant to your business.
- 2 We build the campaign Media Ads structures placements and targeting around available Media.com inventory.
- 3 Launch and measure Campaign performance is monitored and reported throughout the campaign.
START A CAMPAIGN
Build around your audience.
Tell us the markets and topics that matter to your brand. Media Ads will structure a campaign around suitable Media.com inventory and placements.
FAQ
Questions.
How much does Media Ads cost?
Campaigns generally start from $5,000 per month. Sponsorship and Founding Partner arrangements typically start from $5,000 per month.
Can I target by location?
Yes. Campaigns can be structured around countries, regions and selected cities, subject to available inventory.
Can I target by topic?
Yes. Media Ads supports contextual targeting across Media.com topic categories.
What if my target audience is too narrow?
Media Ads can structure approved expansion options to reach related content or broader markets while preserving your campaign objectives.
Are advertisers verified?
Media.com may require advertisers to establish their organization through VERIFIED before campaigns go live. This establishes identity, not endorsement.
Do advertisers influence Media.com content?
No. Paid advertising is clearly labelled and remains separate from organic publishing, Source, verification and editorial ranking.
Can I buy an exclusive category?
Category and market sponsorship opportunities are considered individually and are subject to availability.
Is self-service advertising available?
Media Ads is initially managed directly by the Media.com team. Self-service capabilities may be introduced as the platform grows.
Reach your audience at the source.
Tell us where you want to appear, who you want to reach and what you want to achieve.
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