Ikigai is an interesting self-development concept from Japan, a prism for potentially seeing how to bring satisfaction, happiness & meaning to life. The direct translation is the “happiness of being busy.” Sadly, pedantically, the four-way Venn in the diagram is broken, from a technical POV. If you look closely, two sectors – love & paid for, good at & world needs – don’t intersect uniquely for much of society. But, they can if you give some introspection. And the best companies... Know that illuminating your uniqueness, coupled with a values based organisation. Is a win for employees, clients and lasting culture alike. Source: The original diagram was created by British community activist Marc Winn in 2014 from a TED Talk on Longevity by writer Dan Buettner.