What do you do for a living? Well... I craft media strategy & nurture stella relationships for local, national busineses & SME's - my sweet-spot though : Global agencies, brands & creators for Media.com Why am I passionate about it? Well, in a world filled with bots, baddies and fake engagement online, isn't refreshing to find a platform that restores trust. For individuals and brands alike, it's a gamechanger for the reduction of online harms and wasted ad spend. (Did you know 30 to 40% of all ad budgets are wasted on the above? Not to mention the internal impact on operations, wading through what is real buyer intent vs fake enquiries & clicks... Wouldn't it be better if you could trust the source & control the way you are presented & believe in the value-based brands that are on the platform too? Oh wait! Now you can. It's an exciting time to break the mould, a challenger to the other platforms that don't value realness - but my, my - is it a formidable one!