In this current marketing landscape, polyculturalism has emerged as a critical framework, blending diverse cultures into a dynamic, interconnected tapestry. Unlike traditional multiculturalism, which often views cultural groups as distinct silos, polyculturalism recognizes that cultures are constantly interacting, influencing, and reshaping each other. I rcently wrote an article on these insights and the shift toward interconnected storytelling.
https://www.commpro.biz/news/polyculturalism-reshapes-marketing-and-fuels-success