As someone deeply involved in usability research, I’ve always been fascinated by the ever-evolving landscape of user experience (UX) design. With each passing year, new technologies and methodologies emerge, pushing the boundaries of how we understand and improve user interactions. One of the most exciting developments on the horizon is the integration of artificial intelligence into usability research. Here are my insights on how AI is set to transform the way we conduct usability research and what it means for the future of UX design.&nbsp;Automated Data Collection and AnalysisTraditionally, collecting and analyzing user interaction data has been a time-consuming process, often requiring extensive manual review. AI is poised to change this by automating data collection and real-time analysis. With AI, we can gather vast amounts of user interaction data quickly and accurately, identifying patterns and pain points without the labor-intensive processes we currently rely on. This means faster, more reliable insights into how users interact with products. Already I’ve seen several tools and services integrating AI data collection and analysis like Hotjar, Usertesing, FullStory, Microsoft Clarity, Lookback.io, to name a few.&nbsp;Personalized User TestingOne of the most significant advantages of AI in usability research is its ability to create personalized user testing scenarios. AI can adapt tests in real-time based on user behavior, ensuring that each test is relevant and tailored to the individual’s unique interactions. This personalization leads to more meaningful insights and helps us better understand the diverse needs of our users. For example: In Qualtrics and Survey Monkey, if a user struggles with a particular feature during a test, the AI can immediately present follow-up questions tailored to that experience, such as asking for specific feedback on what was confusing or difficult.&nbsp;Natural Language Processing (NLP)AI’s advancements in natural language processing (NLP) offer exciting possibilities for usability research. NLP can analyze user feedback from various sources, including surveys, reviews, and social media, to identify common themes and sentiments. This capability provides deeper insights into user experiences, helping us pinpoint areas for improvement that might not be immediately obvious through traditional methods. Tools and services in the forefront of NLP are Qualtrics XM, Medalia, MonkeyLearn and Clarabridge.&nbsp;Predictive AnalyticsPredictive analytics is another area where AI shines. By analyzing past data, AI can predict user behavior and potential usability issues before they occur. This proactive approach allows designers to address problems early in the development process, resulting in more polished and user-friendly products. Here is where Google Analytics and Adobe Analytics stand out.&nbsp;Prototyping and Design AssistanceAI-powered tools are revolutionizing the prototyping and design process. These tools can assist in creating and iterating on design prototypes, quickly testing various design options and optimizing them based on usability principles. This rapid iteration process enables us to refine our designs more efficiently, ultimately leading to better user experiences. For example, Adobe Sensei, Adobe’s AI and machine learning framework, enhances Adobe XD by automating repetitive tasks, suggesting design elements, and offering content-aware layout adjustments. Also, Figma’s Auto Layout feature uses AI to automatically adjust and resize components based on the content, making responsive design more intuitive and efficient.&nbsp;ConclusionThe integration of AI into usability research is set to revolutionize the field, making our work more efficient, accurate, and insightful. As we embrace these new technologies, we can look forward to creating even better user experiences and more user-centric designs. The future of usability research is bright, and AI is leading the way.&nbsp;Article written by Brent Lowe and published on Medium.&nbsp;<a target="_blank" rel="noopener noreferrer" href="https://medium.com/@brentjlowe/the-future-of-usability-research-how-ai-will-revolutionize-the-field-17e60cda7748">https://medium.com/@brentjlowe/the-future-of-usability-research-how-ai-will-revolutionize-the-field-17e60cda7748</a>&nbsp;

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The Future of Usability Research: How AI Will Revolutionize the Field

I had the opportunity of attending a fascinating webinar organized by #BiometricUpdate.com on the evolving digital identity landscape in the APAC region. The discussion, led by industry experts Ted Dunstone (CEO, #BixeLab), Chris Burt (Managing Editor, #BiometricUpdate), and Paul Heim (Director of Certification, #FIDO Alliance), was very insightful.The Asia-Pacific region is rapidly developing new digital identity verification frameworks, with countries like Malaysia, Vietnam, and Indonesia at the forefront, introducing innovative regulations and standards. This presents both significant opportunities and challenges for biometric providers and organizations working in digital identity.&nbsp;One topic that stood out to me the most was how the identity verification sector is preparing for the challenges posed by AI, especially generative AI.As a professional in the identity verification field, I often think about how emerging technologies like deepfakes and AI-driven impersonations will impact our industry. While we don’t yet know exactly how things will evolve in the next 12 months, one thing is certain: the industry must stay ahead of the curve. As generative AI continues to grow, it’s crucial that our systems evolve to detect new threats.&nbsp;The role of identity verification will become even more critical in securing online interactions and ensuring trust in the digital world.With AI becoming more integrated into our lives, the need for robust identity verification has never been clearer.&nbsp;I’m excited to continue following these developments and contributing to the conversation about how we can build a safer, more secure digital future.

Irene Salvadori

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Navigating the Emerging APAC Market for Digital ID: Key Takeaways from the BiometricUpdate Webinar

NEW YORK, Nov. 30, 2023 (GLOBE NEWSWIRE) -- In a move to empower individuals and organizations to instantly address and correct misinformation, Media.com announces a strategic partnership with Opoint, a global leader in news data. The partnership will enable Media.com to deliver real-time news alerts to its verified users on the network, enabling a rapid response using world-first media monitoring and reaction capabilities that have become essential for many in the 24/7 information environment. &nbsp;In what is set to be a game-changing transformation of traditional and social media, the partnership allows Media.com’s users access to instant information and updates so they can quickly and confidently respond to third-party media sources. As Media.com does not allow comments, users can respond and express themselves free from the interference and credibility challenges that currently plague social media networks.&nbsp;Real-time updates are a critical tool to challenge misinformation, manage reputation&nbsp;Opoint collects news from over 230,000 global websites and enriches it with valuable metadata, enabling media insight platforms around the world to seamlessly deliver valuable intelligence to their customers. The partnership with Media.com will enable usage of this data for the first time to help address misinformation in an era where many serious real-world harms are unfolding because of gaps in communication, failures of credibility, and information delays."Collaborating with Opoint is an exciting step toward achieving our mission to drive recognition of Media.com as the world’s leading online network. Delivering reliable, timely, and comprehensive news data to Media.com’s users is an integral part of empowering them to respond to or even preempt the spread of misinformation," said James Mawhinney, Founder and CEO at Media.com. "This partnership brings us one step closer to our goal of making your Media.com profile your most valuable online resource."&nbsp;The combination of Opoint’s global media reach and Media.com’s model for effective information and reputation management creates a compelling narrative. Innovative solutions, coupled with crucial information that is actionable in real time, can redefine the landscape of news dissemination and consumption. With an average of 3 million news articles published per day across a broad range of topics, people and organizations worldwide, information integrity and reputation management have become increasingly critical. Yet traditional reputation management can fall short as digital reach increases.&nbsp;As Media.com integrates Opoint’s extensive news data, the resulting news monitoring service and the alerts generated will serve as an essential tool for individuals and businesses needing to stay abreast of developments and combat any falsehoods in real time. The collaboration underscores the relentless commitment by both companies to provide a valuable offering to customers powered by accurate and timely news information.&nbsp;For more information about Opoint and its services, please visit <a href="https://www.globenewswire.com/Tracker?data=Ckjqm0wJGK80w0vmMWXTN4w9QlH5EpP_frb77IoTFFyi60AlmdFnnPzPR6S-yHYVUQv57bSJKWLyzWiL4ANNzQ==">www.opoint.com</a>. To apply for a Media.com profile visit <a href="https://www.globenewswire.com/Tracker?data=q6LeKWjfk65N1p2jRVo8bb8L7ktyFMMgZwYP7Nw1QjTdL__rPSzvCa5xyLoHkHQFPTGQHiHF-V3rQczqsjIvWQ==">www.media.com</a>&nbsp;Press Contact Media.com:Chris Hariher Crenshaw Communications <a href="https://www.globenewswire.com/Tracker?data=ugvU90-yMuaaXByjSucJFPE-fZUi-644Kl7eJMGUXgChe83uj79iBqh6vDgpsNNEcJJGtsJRVbmzSiiovhkM_l6cafZVP00LBck6kFIZEwY=">Chris@crenshawcomm.com</a>&nbsp;Press Contact Opoint:Stine Brass Marketing Manager <a href="https://www.globenewswire.com/Tracker?data=AG5q8bPKrqOtVs7xGIp0_j0d7XeyhpKKmadnRck4mcNUtZFxDx03-NuAB88l9QQstWFHkNq8ZvocjYOB8R5U_ZFhCa5z6-nl-_P_tem03-0=">stine.brass@opoint.com</a>

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Media.com Addresses 'Global Misinformation Crisis' with Opoint Strategic Partnership

NEW YORK, Dec. 12, 2023 (GLOBE NEWSWIRE) -- <a href="https://www.globenewswire.com/Tracker?data=aOC52p32Q5tedEQZs9gFPF5noDWlE_UCEPYSYXI2dglUWTdgPOudhmZxQqnS-mXAEeHxu6g6XF9X7xZfHyv3xw==">Media.com</a>, the profile-based information network, has announced that all users with public profiles will be fully verified from inception, marking the emergence of a new generation of social-network-style platforms that aim to address misinformation by introducing profile standards that encourage information integrity and accountability. &nbsp;Media.com has committed to addressing the shortcomings of social media platforms by requiring all users seeking to post, share and publish content on the Media.com network to undergo fast and simple identity checks prior to being allowed to enter the public domain.As the social media giants grapple with pressure from regulators over large user bases plagued by fake profiles, Media.com has introduced the timely profile verification requirement as part of its mission to curb the harm and distrust caused by misinformation and disinformation.&nbsp;<h3>Media.com leads the way with KYC and KYB standards</h3>&nbsp;With its innovative approach to profile verification and reputation management, Media.com is leading the way in addressing the challenges posed by misinformation in today's digital landscape. By ensuring the authenticity of user profiles with KYC (Know Your Customer) and KYB (Know Your Business) verification, the platform is poised to become a trusted source of reliable information in a world where the spread of accurate information is critical to rebuilding trust in society.In the current social media environment algorithms are designed to reward user engagement to drive advertiser revenues; however, doing so brings a fundamental misalignment with authenticity and information integrity. At a time when AI threatens to unleash greater toxicity through armies of bots, Media.com’s business model proposes to address the problem.&nbsp;<h3>Legacy social networks will struggle with verification, accountability as AI grows</h3>&nbsp;Media.com founder and CEO James Mawhinney explains, “Social media networks have enjoyed years of success operating in a largely unregulated way. Now, however, it’s apparent they are breeding grounds for bad information which has real world consequences. With AI on the rise, the combined risk of fake profiles and AI bots threatens to accelerate the spread of misinformation at a frightening rate.”Mawhinney continues, “Trust, authenticity and credibility are critical to maintaining information integrity, but the incumbent social networks will struggle to adapt as regulators seek greater accountability for information published in the public domain.”Mawhinney notes that full verification by current industry players is unlikely given that legacy social platforms would need to retrofit their user-base to achieve it. “There is a natural resistance to verification by social media companies as it simply does not align with their business model. Look at nearly every major social network’s verification standard – it is based on engagement rather than authenticity, and in some cases verification can be bought. This indicates a broken incumbent model for encouraging the distribution of truthful, factual and accurate information,” he says.Governments and legislators around the world are grappling with how to regulate social media giants plagued by fake and unverified profiles that are notorious for spreading misinformation. Social platforms that once appealed to users as a more trusted alternative to traditional media are experiencing a rapid decline in trust and credibility.&nbsp;<h3>Media.com serves as a model for the future</h3>&nbsp;“In our view, it is only a matter of time before the social networks are required by law to know precisely who their users are,” added Mawhinney. “A mandatory KYC check is inevitable, just as it is if you open a bank account.”The issue of accountability on existing social media platforms is also a matter of concern. While social platforms host a wealth of user-generated content, they struggle to hold individual users accountable for the information they publish. “Holding a Big Tech company responsible for information published by individual users isn't the answer. The current regulatory focus has highlighted the need for change,” concludes Mawhinney.Developed over the last three years, Media.com is a profile-based network designed to become the new home for millions of reputation-conscious individuals and organizations worldwide. Here, individuals, brands and their PR representatives can post text, video and audio information, publish releases, publicly respond to third party media, share their stories, challenge misconceptions and correct the record without the fear of being degraded by trolls or encountering fake profiles.For more information please visit <a href="https://www.globenewswire.com/Tracker?data=aOC52p32Q5tedEQZs9gFPEn_9gNTvwP1m_cdz1zllYrZ_02lB7XGBbGLxY3N0CKQEDweBoJA5Bzy6qxPJ9_xMg==">Media.com</a>.&nbsp;<h3>About Media.com</h3>&nbsp;Media.com is a global information network that empowers users to publish information, respond to misinformation, tell their stories, and take control of their reputation, directly from their Media.com profile. Individuals and organizations can showcase their brand and take control of their reputation, free from interference.Media Dot Com Inc. is founded by Kismet Group, the private investment holding group of Australian entrepreneur James Mawhinney. Media.com was created after Mr. Mawhinney identified an opportunity to address the power imbalance between media publications and the public, and the ineffectiveness of social media for reputation management. Kismet Group acquired the world's top media-related domain name, Media.com, in July 2023 for this global initiative.Media Contact: Veronica Linner <a href="https://www.globenewswire.com/Tracker?data=pdBlizn-5VXNOMaweOY5hYpIOYquq4CYgV9mTAAjkeuWFxaaUZljZn8UwgzkdyApJT5GlWeErYAhIHdYSI_uZsbvWmkOBmYYfVVtC7wuFQPsuWUg4DDFwNxi83BsFCre">mediacom@crenshawcomm.com</a>

Media.com Becomes the First Network to Fully Verify Users, Addressing the Challenge of Misinformation

“It’s been a rough year for Journalism.” Is this news? Opinion? Both? None of the above? Take our news literacy quiz at For the Record here: <a href="https://media.com/blog/think-you-understand-opinion-vs-news-take-this-quiz" class="editor_link__TEldu" dir="ltr">https://media.com/blog/think-you-understand-opinion-vs-news-take-this-quiz</a>

Oh dear - not good news for Blake Lively (again) 🙄 <a href="/search?search=%23news" type="hashtag">#news</a> 

<a href="https://www.news.com.au/finance/money/wealth/very-working-class-ryan-reynolds-comment-about-blake-livelys-childhood-ignite-debate/news-story/537db6bf1ae206297929983bf0beb195" class="editor_link__TEldu">https://www.news.com.au/finance/money/wealth/very-working-class-ryan-reynolds-comment-about-blake-livelys-childhood-ignite-debate/news-story/537db6bf1ae206297929983bf0beb195</a>

Katie McMaster

Reportedly, users can express whether they agree or disagree with certain comments by clicking the “dislike" button that will show up on both Feed posts and Reels.

I am against a 'dislike' button on any platform. It will only provide another form of online bullying. I also don't need to see if people dislike my content. They can just ignore it.

Many Instagram users have expressed their disapproval and said that the new feature can have a negative impact on a person’s mental health.

News18.com

Instagram’s New Dislike’ Button For Comments Gets A Thumbs Down Online - News18

New Zealand has announced plans to ban greyhound racing, citing an "unacceptably high" rate of injuries.

An injury report from the Greyhound Welfare and Integrity Commission (GWIC), revealing a record number of serious injuries and 8 deaths in the July-September 2023 quarter, is deeply concerning. With 1,062 reported injuries, it is clear that the current safety measures in greyhound racing are inadequate.

Apart from New Zealand, commercial greyhound racing is allowed in Australia, Ireland, the UK and the US.

Countries like Australia should look to New Zealand's example, as the safety and well-being of these animals must come first.

The industry has long faced criticism, with some breeders accused of mistreating or doping the animals.

New Zealand to ban greyhound racing 

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